Is the News Unbiased When it’s Paid For?

The New York Times announced on Thursday that it will launch a redesign of its website on Jan. 8 that will include content sponsored by advertisers, a concept known as native advertising.

via ‘New York Times’ Readies for Web Redesign on Jan. 8 With Native Ads.

For the news to run content paid by advertisers… isn’t that going backwards? How will they keep a balanced perspective and how will readers be able to trust the news when it comes from people trying to sell them stuff instead of people reporting on the facts, unbiased. Can you really trust news when it gets filtered through corporations with their own agendas?

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