In the columnist message boards at BackWash, someone said “Don’t you just love the media.” They meant it sarcastically in reference to how an interview was handled. But, what they didn’t consider is that WE ARE the media.
I think a lot of writers take shots at ‘the media’ and forget to count themselves among them. Do you? Have you thought of yourself as a writer or publisher or member of the media in general today?
Well you are. Each time you put something out there for the masses to read you become the media. We may not all carry cards saying we are writers or publishers or editors, etc. But, that doesn’t mean we aren’t just one more member of the media.
Anyway, the discussion in the boards was about how someone was credited in an article. That is something to consider as you write an article using sources for information such as quotes or statistics. Always make sure you know how your contact sources want to be credited and then do your best to see that it comes out that way in print.
On the other hand, when you are the contact, make sure you tell the writer how you want to be credited. Make sure they have your URL along with your other information. Make sure they know it’s important for your website to be included as part of identifying you as a source of information for the article.
If it comes out in print you can’t do much to change it. You can get them to add it to a future issue but that’s not very useful without the rest of the content of the article. However, if it’s on the web you can get them to update the HTML or text quite easily, it just takes a moment of their time. So there is one more benefit to writing for online publications.
Well, members of the media, that’s it for this week.