I haven't used keywords much at all. Mainly, its hard to find any for my niche, other than those I'm already using. But, this would be a better way to use keywords on the front of your site. Plus, it isn't just useless SEO. Answering questions about your topic, niche, or business is great for readers too. I will have to think about how to do this with my site, its current navigation may need to change. I think posts would have to move in order to use a static loading/ introduction page.

Ask & Answer Keyword-Based Questions

...don’t stop at keyword optimization, of course. Powerful copy that carefully leads users into the conversion funnel is equally (or even more) important.

Asking a relevant (popular) question on your page is one of the best ways to prompt users to stop, read, and finally opt in to find the answer. Asking a question triggers a natural answering reflex in people encouraging them to interact.

Tip: Any time you find a good keyword to focus on, use question research to find related questions to build your opt-in form around.